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Nielsen’s April 2021 Survey Says Americans Are Returning To Radio
According to NIELSEN’s APRIL 2021 PPM Survey, radio listening is on the rise. The most recent survey revealed new gains in radio listening across the number of markets for the second … more‘Personality Take Out’: Tony Bristol Explains Why Voice Tracking Isn’t The Same As Live & Local In ‘Consultant Tips’
According to TONY BRISTOL, “Air shifts that were tracked even before the pandemic were certainly cost effective, but many programmers use it as an easy way out. Digital interfaces allow … more